You have to wonder who at McDonalds HQ gave the green light to the 'Create Your Taste' campaign in New Zealand. The premise was simple, customers could design their own burger online and be awarded free fries and a soft drink for their artistry.
But of course, the internet can't be trusted not to mock, bastardise and ruin it anything they get their hands on.
Sadly, Maccas have caught on and pulled the entries as an alarming number had Nazi leanings. But not before the entries were screen-grabbed and distributed for comedic gold.
Some of the artist names are worth paying attention to.