Did you hear the one about Rupert Murdoch storming out of his party upon seeing the exit poll on election night?
It's a good metaphor for the child-like panic and fury the right-wing media have all caught. Papers likeThe Sun, Express and Mail have suffered after their protégé Theresa May tanked the election and called their influence into question.
The latest straw to break Daily Mail (and Mail Online and Mail on Sunday) editor Paul Dacre's back was a Guardian article claiming Katie Hopkins wrote for the Mail.
"The Guardian and its writer know that Ms Hopkins has nothing to do with the Daily Mail, but works for Mail Online" the op-ed claims, adding it is "a totally separate entity" from the newspaper with "very different world view"
This despite it having the same owner, same offices, using all the paper's content online and the fact that typing www.dailymail.com will take you to the Mail Online.
Hopkins, who was fired from LBC last month, must be wondering what she's getting wrong when even the organisation that employs her are desperately trying to wash their hands of her. Hopkins writes a regular column for Mail Online, a subsidy of DMG media which includes the Mail and Daily Mail, all three of which are overseen by Paul Dacre.
As it seems the paper itself had conveniently forgotten how their company structure works, the good folk of Twitter were more than happy to point it out to them.