North Korea: the kind of batshit insane country that will decimate entire families for not showing the appropriate respect to its glorious and omnipotent leader, while also sending fact-finding tourism envoys to Benidorm.
First reported by The Telegraph, the world's weirdest nation sent a secret, 20-strong team on a road trip from the French border through Barcelona and Valencia to Alicante, searching for inspiration as North Korea plans its own beach resort in Wonsan, a port city on the country's eastern coast, with the squad returning "amazed by the dimensions" of Benidorm's towers and holiday parks.
Apparently uninterested in the fine architecture and culture of Barcelona, a spokesperson from the North Korean embassy in Madrid stated: "We wanted to focus on the beaches because that is what we are interested in."
As well as its brutalist tower blocks, Kim Jong's band of adventurers were charmed by the Terra Mítica amusement park, themed around the ancient civilisations of Egypt, Greece, Rome and Iberia.
"They loved the recreation of the various ancient Mediterranean civilisations. It would be very interesting to apply that concept in our theme park, maybe with Asian civilisations," the embassy said.
In Benidorm, as well viewing resorts and theme parks, the group also paid a visit to a local campsite for lower budget inspo.
"They asked many detailed questions about the costs of each element in the campsite," Matías Pérez Such, an organiser of the trip, told the online newspaper El Confidencial.
If they want to develop tourism, it's logical that they start from the bottom up with campsites and not 55-floor hotels. But it's positive that they want to stop being the most hermetic country in the world," Mr Pérez Such added. "Tourism breaks down barriers."
They've certainly got some work to do.