The jeans alternatives - No 1

What does the man whose casual wardrobe is dominated by jeans do when, like today, the outdoors feels more like Bahrain than Britain? Shorts are a gamble, leaving you vulnerable to both unpredicted weather systems and mockery, while stubbornly sweating it out in overly tight denim is bordering on the dangerous. The more advisable suggestion is to bolster your portflio of looser, lighter and cooler jeans alternatives - the first offering in our regular summer slot is this flat-fronted pair in rockall grey. £139, by Oliver Spencer

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