How to stay style-conscious in a helmet

The Paul Smith Covent Garden store is currently stocking these carbon-fibre crash helmets from Parisian specialists L'Atelier Ruby. Having had six head traumas himself, designer and L'Atelier Ruby founder Jerome Coste was inspired to put some flair back into cranial protection - these particular designs taking their inspiration from jousting helmets and vintage sports cards. From £425 at Paul Smith, 9-11, Langley Court, London (020 7257 8946)

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