They've already taken over your music, mobile and laptop.
And for Apple's next move?
Your car.
In an effort to bring the Batmobile to you, this week the tech giant's latest innovation, an integrated vehicle system, named 'CarPlay,' will be debuted at the Geneva International Motor Show – shown worked into into new Mercedes, Volvo, and Ferrari models.
There's no exact date yet on when it'll be available to the public, but apparently it should be with us some time this year.
It's not a full, in-car operating system, but rather an interface designed to let you use i0S in your motor.
The phone itself would be linked up to the system via an Apple lightning cable, with touchscreen functions achieved by streaming H.264 video.
Using sound, your voice, a touchscreen and other buttons on your car, it'll allow you to use your maps, songs, text and email and other apps while you drive.
It might be a while before you get the joys of using your maps, messages, music and Siri on the road though – you'll need one of the forthcoming enabled cars, plus an iPhone 5, 5s or 5c, and an upcoming iOS 7 update to use it.
One for the backburner, then?
Apple Carplay is sceduled for release in selected cars later in 2014. Image: Apple’s CarPlay interface in the upcoming Volvo XC90 SUV, courtesy Volvo
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