Being asked to give something up for your partner would usually conjure up images of cigarette smoke or little baggies of contraband - but the thing men are most reluctant to part with? Meat.
YouGov polled more than 1,650 Brits about what they'd be willing to give up for love, with some surprising results.
It turns out we'd rather give up smoking and drinking move (and even move abroad) before we would wave goodbye to a rare steak. Just a measly 24% of people said they would be willing to go meat-free for their bae. Which says a lot about us when 29% would give up their job!
Other changes that came out as unpopular, although admittedly more life-changing, were converting to a religion (5%), having your in-laws move in with you (11%) and cutting off contact with a friend (14%).
Unsurprisingly becoming a vegan came out low with just 11% of people saying they would be willing, although you would have the added benefit of being able to tell everyone about it.
If there's one thing that unifies us Brits, it's that we don't like being told what we can't eat.