Tinder has offered a brand new platform for users to
set up their next disappointing mid-week date meet like-minded singles with Tinder Online - a web-optimized version of the dating app which can be used on their desktops.
Tinder Online can still only be accessed through Facebook, and is aimed at those who don't have enough storage on their phones or enough data plan for the app's image-heavy feed.
Brian Norgard, Head of Product and Revenue at Tinder, explains: "Tinder is present in more than 190 countries, and we've created new connections in every single one of them. With Tinder Online, we're thrilled to make the Tinder experience accessible and available for more users than ever, on any device, any platform, and through any browser."
The online version - currently being tested out in Argentina, Brazil, Colombia, Indonesia, Italy, Mexico, Philippines, Italy, and Sweden - also aims to make Tinder more accessible to the global community. It plans to launch "everywhere" very soon.
"Our DNA is mobile so there was a learning curve involved in building something for a bigger screen," Norgard continued. "It was a challenge because when you start your birth as a mobile company, building for the web feels like you're going backwards.
"There is a different skill set from a design perspective and a user behavior perspective. What makes Tinder great on your phone might not make it great on the desktop, and vice versa."
The new launch comes following the report that Tinder is running a secret members-only service for the rich and famous. A user has to be nominated and receive a certain numbers of invites before they can join.