Smart Buy - Raleigh Chambray Jean

Emerging from the new denim rubble is Raleigh, one of the best new labels to emerge in recent years. A husband and wife team helmed by Victor and Sarah Lytvinenko, who named the company in homage to their hometown.

They originally set out to create their idealist vision of a business where, in their own words, "the sewers and weavers in the area would have jobs and plenty of business, we’d connect personally with our material sources and develop relationships with these people, share stories and trade skills."

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It's an approach that led them to use one of the most famous denim mills, Cone Denim's white oak plant, as their sole source. They've even gone as far as getting their chambray from them, which they've used to create this lightweight denim alternative. And geeky denim talk aside, at least you won't have to put up with sweaty legs with a pair of these on. £240, www.thebureaubelfast.com