Taking back tech

Following a few years of obsession with heritage, men have started to make the connection that certain styles were abandoned for a reason and that creative green shoots are essential for a thriving fashion industry.

Recently, the workwear trend has presented us with a range of duffle bags which dig into your shoulders, backpacks that take ages to open and boots that resembled platform shoes. Thankfully, however, a few designers have started working on merging the heritage look with a 21st century approach to functionality.

Advertisement - Continue Reading Below

One such brand is Japanese brand Nanamica, the design team behind The North Face's purple label. On the surface their clothes are simple - duffel coats, parkas, field jackets and backpacks - but the difference is in the detail.

The duffel coat, for instance, is not known for working well in the rain (that is unless you favour the drowned rat look) but Nanamica sidestepped that problem by using a waterproof wool blend; retaining the classic look whilst improving on the original in the functionality stakes.

In addition to Nanamica, companies such as Arc'teryx Veilance and 6876 have all experimented with functional materials. Visit www.nanamica.com for more.

Words by Jason Dike

What do you think?

Tom Hiddleston
Fashion
Share
The Best Dressed Men Of The Week: Reynolds, Hiddleston And... Woody Allen?
​See who's got it right over the past seven days... and one man who's got it very, very wrong​
brown brogues
Shoes
Share
The 8 Pairs Of Shoes Every Man Should Own
Men's fashion might often feel like an ever-changing carousel of what's hot, what's not, and what might be hot come A/W 2032, but our edit...
Adidas R1 NMD
Shoes
Share
One Of Adidas' Most-Coveted Trainers Is Finally Coming Back
​​Second time lucky?​
Derek Zoolander
Fashion
Share
Male Models Earn 75% Less Than Women
​​But they do have better career longevity ​
Style
Share
Style Hacks: How To Wear A Breton Top
​Three ways to master the classic pattern
Stranger Things Cast
Fashion
Share
Are The Stranger Things Kids About To Become Louis Vuitton Models?
​They hung out with the brand's creative director for an "exciting project coming up"​
H&M
Style
Share
Watch David Beckham And Kevin Hart Wreck Their Tour Bus In New H&M Video
Will they ever get to Vegas​?
Apple Watch 2
Watches
Share
The 10 Best Smartwatches
​The wearable tech that's as stylish as it is cutting-edge​
Common Projects Chelsea Boots
Shoes
Share
An Expert Guide To Choosing Your Perfect Autumn/Winter Boots
​The 5 classic boot styles you need to know about for Autumn ​
Style
Share
Tom Hiddleston Looks Ridiculously Dapper In The New Gucci Tailoring Campaign
No vests allowed