The Comeback

Polaroid Pictures

Attention all those mourning the demise of Polaroid film - chin up! An exhibition heralding the technology’s renaissance is just around the corner. 

Dutch photography company The Impossible Project is to thank for the medium’s reprieve. Created by a group of ex-Polaroid employees, Impossible has allied with London’s Aria design shop to host a photography show that promises to satisfy those whose instant analogue itch isn’t scratched by Instagram alone.

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Featuring new Polaroid imagery from photographers RuvanWijesooriya and Kasia Bobula, the exhibition is an unashamed celebration of a 1980s technology for which a revival is long overdue.

Tapping into the general nostalgia, Aria also announced that it is to begin stocking reconditioned editions of the pleasingly blocky Polaroid 660 camera, as well as a new range of compatible instant film from Impossible. Surely enough to keep even the most ardent Polaroid-lover happy?

The Impossible Project / The re-birth of Polaroid, 18 May to 15 June, Aria, London N1 ariashop.co.uk