Body hair. We've all got it in some form or another, and you need to keep an eye on it. One study by Braun found that 62 per cent of British men "manscape", which also means that almost 40 per cent of us don't, and that's not on, at least not according to the women of the Esquire office.
At great embarrassment, we reached out to our fairer colleagues to get a handle on their biggest, hairiest bugaboos in the hope we might finally get to grips with something few men discuss openly.
Then we created these pages so you won't suffer the ignominy of slinking around your office asking workmates what they think of pubic hair. Don't say we never do anything for you.
1 | Chest Hair
Esquire women say: "Pick a side — either grow it or get rid. There's nothing more annoying than chest stubble on a woman's face when they rest their head on a man's chest."
We say: Wet shaving or waxing are only worth considering if you're ripped and tanned — most of us aren't, so a simple trim will do. Braun's new body groomer trims and clean shaves, and it even works in the shower. £40, braun.com
2 | Beard
They say: "A friend of mine once spent an evening snogging a man with a big beard, and came away with a red-raw rash on her face — which then got infected."
We say: OK, that's intense, but it could have been prevented if the guy had a soft, lustrous beard. One sure way to achieve this is beard oil. Susanne Kaufmann's moisturises the hair and helps maintain skin elasticity. £45, liberty.co.uk
3 | Ear and nose hair
They say: "Typically, women are shorter than men, so don't let that bushy mess be what they look up at."
We say: At no time in history have thick hairs erupting from your nose or ears ever been cool, and they never will be, so clip 'em back, quick smart. Trimmers, such as this by Philips, don't cost the Earth, but they will save you from a world of embarrassment. £15, selfridges.com
4 | Toe Hair
They say: "A man's feet aren't the prettiest things at the best of times, but are even worse when there's a little garden growing on top."
We say: Sadly, there's no foot workout to get them looking their best, so it's all down to cosmetics. Remove toe hair with waxing strips, get a pedicure, top up your tan (real or not) and apply AB Crew's Hair Minimizing Body Hydrator to slow down regrowth. £17, selfridges.com
5 | Pubic hair
They say: "Keep an eye on the lawn, guys. The shorter that is, the longer it looks, right?"
We say: Around 70 per cent of women prefer men to be groomed down there, so tidiness is a must. Such a sensitive area deserves professional attention and The Refinery has a range of waxing options; it's "Galaxy" treatment will whip off everything from your navel to your kneecaps. £120, the-refinery.com
6 | Back hair
They say: "Back hair is not OK in any guise. Pay for laser removal, it isn't expensive any more."
We say: Yep, unless you're really attached to your back hair, get it gone. As our colleagues declare, lasering isn't too expensive any more (a session at Privet in Kensington is £225), but it can require a few visits. A quicker fix will be waxing but it won't be long until that unsightly hair grows back. £225, privetbody.co.uk