Apple Event Day is upon us once again, bringing the promise of new wares, a whole lot of geek talk, and a zillion reasons to give the world's first trillion dollar company more of our money. (They say the first trillion is the hardest.) And this year, we can stream it all on Twitter.
Live from the Steve Jobs Theatre in Cupertino, California, today's #AppleEvent is expected to bring us three new iPhones—the XS, XS Max, and Xr—plus a slew of other additions to the company's product lineup, from the Apple Watch Series 4 to a more affordable MacBook. New operating systems are likely, and Apple Music, which has grown into a formidable challenger to Spotify in recent months, is expected to play an important part in the event.
While Apple's fanboys and internet sleuths have given the rumour mill plenty to feed off of in recent months, there's nothing to separate the rumours from reality until we hear it directly from the company.
Nate Erickson is the senior lifestyle editor for Esquire.com. He covers food, drink, travel, technology, and all other lifestyle topics.
