American singer and ex-precocious Disney product Selena Gomez has 89.4 million followers on Instagram (the most on the entire app), so it doesn't come as a huge surprise that she now has the most liked picture too.
Yes it is just an advert for the conglomerate Coca Cola - but her hair and eyes do look very nice, so there's that.
In another Shakespearean twist to this very modern social media tale, Selena stole the most-liked crown from ex boyfriend Justin Bieber, whose photo featured... Selena Gomez.
Meanwhile we're still doing little celebratory laps of the office when our picture of a dog breaks the 10 like mark. Such is life.