While a bewildering 56% of men believe sexism 'no longer exists' (in America at least), actual facts about stuff like pay inequality stubbornly continue to emerge, with the latest analysis from Deloitte showing the situation with actually paying men and women the same money for the same work is even worse than you might think.
The consultancy firm's findings, based on data from the Office for National Statistics (ONS), found that the pay gap won't be closed in Britain until 2069 - assuming the world hasn't been blown up because someone makes fun of Donald Trump's fingers by then.
That year - which will mark an eye-watering 99 years after the Equal Pay Act was introduced - is still 53 years away, meaning if you're working now you'll likely be retired by then. Currently, the pay gap sits at 9.4% for full time workers, the lowest on record but progress is slow, lessening by just 2.5p a year.
What is most troubling of all is that the gap is still true in sectors where women dominate the workforce, such as teaching and healthcare. Pay is more balanced in careers like technology or engineering but still female graduates are being earning on average 8% less than their male counterparts.
The reasons for the gap include women choosing lower paid careers, taking time out to have children or care for relatives and subsequently taking jobs with a pay cut when they do return to work. The report also added that, "There may also be unconscious discrimination at work and within organisations that affect decisions about jobs and pay.'
Emma Codd managing partner for talent at Deloitte commented that:
"A great deal of progress has been made in the past half century, but we should not wait another 53 years for full parity."
Sound too long to wait? Read Emma Watson on how you can help.