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The Best Men’s Fragrances in the Sales, from Le Labo to Tom Ford

It's the season for smelling really, really good

By
mens perfume sale
Esquire

Seasonal sales such as the behemoth that is Black Friday can do strange things to your mind – but if there’s one thing it’s safe to succumb to in the depths of the discounting, it’s a great men's fragrance.

Smelling good is a wise choice whatever the season, and today's constant drip of retailer reductions delivers plenty of opportunities to invest in a superior cologne for less cash.

Forget the celeb spritzes and cloying colognes of old: we're talking big classics from the likes of Dior and Tom Ford to less-obvious finds from today's coolest niche names. There are plenty of men's fragrances to be had in the sales right now, and we've selected the ones worth heading straight for.

The Best Of The Men's Perfume Sales

1

Aesop Miraceti Eau de Parfum

Miraceti Eau de Parfum
1

Aesop Miraceti Eau de Parfum

£140 at Space NK

Aesop's collection of Othertopia scents is designed to transport you to somewhere altogether more scenic than your grey-walled office block (or grey-walled WFH set-up.)

True to form, each of the four fragrances smells vaguely familiar, yet remains strangely curious. Miraceti is the almost-aquatic one, with amber and spices conjuring images of a wind-battered ship. Weird, but it works.

2

Le Labo Santal 33 Eau de Parfum

Santal 33 Eau de Parfum
2

Le Labo Santal 33 Eau de Parfum

The signature scent of London, Santal 33 is by no means a unique choice, However, some things are iconic for good reason, and this modern ode to the American West, with its iris-sweetened sandalwood trail, is one of them.

3

Calvin Klein CKIN2U

Calvin Klein CKIN2U
3

Calvin Klein CKIN2U

Now 51% Off
Credit: Boots

Citrussy yet slightly musky, this is a solid starter scent. Cedar, white musk and lemon are well-trodden notes, but the tomato leaf in the opener leaves you with an unexpected herbal twist.

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4

Tom Ford Ombre Leather Parfum

Tom Ford Ombre Leather Parfum
4

Tom Ford Ombre Leather Parfum

Now 20% Off
Credit: Lookfantastic

Tom Ford's Ombre Leather is the scent everyone should wear: softer and more floral than you're likely expecting, it's one that works day or night, whatever the occasion. Think: jet-black, supple, expensive leather, not that musty biker jacket at the back of your wardrobe.

5

YSL Y

Y
5

YSL Y

Now 21% Off
Credit: Boots

With the lord of leather trousers as the face of its signature scent, Yves Saint Laurent is really leaning into the rockstar vibe of its big fashion brother. Whether Lenny Kravitz really wears this zingy, mineral blend of citrus and lavender is up for debate, but we're very happy to.

6

Granado Carioca Eau de Toilette

Carioca Eau de Toilette
6

Granado Carioca Eau de Toilette

Brazil's beloved Granado creates scents that speak to those who want to smell fresh and crisp, whatever the weather. Housed in a 100ml bottle, they also speak to those who don't want to spend more than their mortgage on a nice fragrance.

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7

Dior Homme Eau de Toilette

Dior Homme Eau de Toilette
7

Dior Homme Eau de Toilette

Now 15% Off
Credit: Sephora

Dior's weightiest signature scent is a sure-fire crowd-pleaser. That's not to denigrate its quality though: the blend of cedarwood and crisp vetiver is both accomplished and timeless.

8

Hugo Boss Man Boss Orange

Man Boss Orange
8

Hugo Boss Man Boss Orange

Now 59% Off
Credit: Amazon

Not an ode to America's most divisive former overlord, this energetic offering from Hugo Boss is a wholly crowd-pleasing, non-threatening summer scent.

9

D.S. & Durga St. Vetyver Eau de Parfum

D.S. & Durga St. Vetyver Eau de Parfum
9

D.S. & Durga St. Vetyver Eau de Parfum

Now 15% Off
Credit: Liberty London

D.S & Durga’s heavyweight cologne is far from a traditional vetiver scent. With clove and rum bringing it firmly out of predictable ‘green’ territory, it’s a memorable choice for day or night.

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10

Tom Daxon Iridium Eau de Parfum

Tom Daxon Iridium Eau de Parfum
10

Tom Daxon Iridium Eau de Parfum

Credit: Liberty London

A weighty option from the finer end of the niche spectrum, Tom Daxon's bestseller blends big, heavy notes of vetiver and sandalwood with softer, steely iris.

11

Hugo Boss Bottled Infinite

Hugo Boss Bottled Infinite
11

Hugo Boss Bottled Infinite

Now 37% Off
Credit: Boots

There's a wild list of notes in Hugo Boss' after-hours scent, but it's the juicy citrus and rich woods that shine through. A solid choice for winter nights.

12

Missoni Pour Homme

Missoni Pour Homme
12

Missoni Pour Homme

Now 49% Off
Credit: Escentual

Not just a go-to for flawless summer ready-to-wear, Missoni also makes a reliable hot-weather cologne. The brand's hallmark scent is a woody-aromatic pepped up with a spicy ginger note.

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13

Burberry Hero

Burberry Hero
13

Burberry Hero

Now 26% Off
Credit: Lookfantastic

Now we've all calmed down about Adam Driver morphing into a centaur, we're ready to appreciate the genuinely good scent of Burberry's Hero. Zingy bergamot blends with a crisp twang of juniper and black pepper, with lightweight cedar in the base. A modern, fresh way to wear woods.

14

Calvin Klein CK One Unisex

CK One Unisex
14

Calvin Klein CK One Unisex

Now 57% Off
Credit: Amazon

A no-brainer for summer, Calvin Klein's most youthful scent is really quite nice cocktail of citrussy bergamot and almost-bitter green tea. The ultimate crowd-pleaser.

15

Dolce & Gabbana K

Dolce & Gabbana K
15

Dolce & Gabbana K

Credit: Boots

With heady patchouli and cedarwood grounding the signature citrus energy, this is a Mediterranean spritz that'll work whatever the weather.

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16

Diesel Only The Brave

Diesel Only The Brave
16

Diesel Only The Brave

Credit: Boots

With creative director Glenn Martens now at the helm (and y2k mania showing no signs of slowing) Diesel has clawed its way back into the conversation. With the revival of stonewashed denim and obnoxious belt buckles comes Only The Brave: the brand's signature lemon-and-leather spritz.

17

Versace Versace L'Homme

Versace L'Homme
17

Versace Versace L'Homme

Now 50% Off
Credit: Lookfantastic

First launched in the 1980s, Versace's original cologne is a big, bold woody chypre with a bunch of bitter, botanical citrus notes in the opener and a remarkably smooth drydown. Best worn with a Hawaiian shirt.

18

Calvin Klein CK Everyone Unisex Eau de Toilette

Calvin Klein CK Everyone Unisex Eau de Toilette
18

Calvin Klein CK Everyone Unisex Eau de Toilette

Credit: Amazon

The first consciously unisex addition to the Calvin Klein fragrance family, CK Everyone is surprisingly accomplished. More than a play-it-safe scent, it combines crisp citrus with a gentle tea note to create an uplifting choice for those who like their fragrance light.

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19

Bylgari Man Wood Essence

Bylgari Man Wood Essence
19

Bylgari Man Wood Essence

Credit: Sephora

Bulgari's Man Wood Essence may sound aggressively macho, but the blend of coriander, citrus and cedar is refreshingly light.

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