Shopwatch - Gentleman's Relish

Ambitious new barber chain Gentleman's Relish has opened its second London salon just off Brick Lane. The concept seems simple - to hit the trend for half-retro, half-modern male barber shops that offer preofessionally delivered cuts and shaves in a nice environment, but to do it at a price that won't make you think you've been very attentively mugged. It's a plan that seems to be going down well - the plan is to open ten new shops in the next 18 months with a long-term aim for 50 salons over the next five years. Gentleman's Relish, 46 Cheshire St, www.grmalegrooming.com 

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