Casio's New Concept Store

Set in Covent Garden’s central piazza in London and stretched over two floors, Casio's new concept store stocks the full range of G-Shock, Pro Trek and Edifice watches.

Decked out with stone floors and exposed brick walls, the store has cultivated a pleasantly stripped-back look. It’s the minimalist monument to liquid crystal displays and built-in stopwatches we’ve been waiting for.

Words by Oliver Stratford

Advertisement - Continue Reading Below