What's a bigger flex than wearing an Audemars Piguet Royal Oak for your performance at Lollapalooza? Wearing a customised, limited-edition Audemars Piguet Royal Oak for your performance at Lollapalooza. And it looks like that's exactly what Lil Yachty did this past weekend, strapping a version of the celebrity-beloved watch—reworked by the French operation MAD Paris—on his wrist for his headliner-worthy set (which actually took place a few hours before Lana Del Ray and the Red Hot Chili Peppers did their respective things on the main stages).

Want to throw another heavy-hitter name into the mix? Let's do it. Because MAD Paris didn't take on this project all by its lonesome. Nope. Matthew Williams was also involved. If you need a refresher, Williams is the guy behind not only the latest chapter of Givenchy but the label 1017 Alyx 9SM. And this version of the Royal Oak was done up for the latter brand with a super-clean dial that eschews the normal tapisserie treatment in favour of a smooth, brushed surface. The clasp is updated, too, echoing the industrial closure that Williams prefers for belts and bags and whatnot.

2023 lollapalooza festival
Barry Brecheisen//Getty Images

The price to put your hands on something like the watch Mr. Yachty is wearing? According to Hypebeast, the original iteration, which was produced in a series of 40, went for $81,000 (£63.5k) —though there's no telling what kind of markup one might be looking at on the secondary market. If you ask us, that might deserve a little more main-stage time than Anthony Kiedis.

From: Esquire US
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Jonathan Evans
Jonathan Evans is the style director of Esquire, covering all things fashion, grooming, accessories, and, of course, sneakers. He lives in Brooklyn with his wife and son. You can follow him at @MrJonathanEvans on Twitter and Instagram.