We dive into the story behind affordable Swiss marque Swatch's formidable rise

Yes, all 22 of them

In collaboration with the art installation, Swatch has launched seven timepieces. Here, we home in on the masterpiece

The brand that brought Swiss timepieces to the masses pays homage to its early days.

The see-through, 47mm timepiece has a whole lot of personality.

Launched on Sept 9. Currently doing brisk business on the resale market

In partnership with Sotheby's, The Swatch Group collab is auctioning 11 'Moonshine Gold' MoonSwatch briefcases. And the best bit is that it's for a good cause

It's landed, so here's everything to know about the cosmic timepiece

From October 25-28 Phillips is holding an exhibition and sale of 200 rare Swatch watches.

Ahead of the April release of 'No Time to Die', Swatch has created a sextet of timepieces that pay homage to James Bond films, starting with 'Dr No'

The much-anticipated affordable timepiece goes on sale at 7pm

Ahead of the April release of No Time to Die, Swatch has created six watches that pay homage to James Bond films, starting with Dr No

The Omega X Swatch Bioceramic MoonSwatch is cleared for landing

The YBA figurehead teams up with Swatch

Last week, Esquire 's intrepid style director Johnny Davis made his way to London's Covent Garden for the launch of Omega and Swatch's latest model

Many will be eager to get their hands on it the next iteration of the celestial drop

Christmas comes early at Swatch

The pieces well worth your time, from the likes of Swatch, Seiko and Accurist

Two years into the groundbreaking Omega collab is it all about to come crashing down to Earth? Or is there still fuel left in the rocket?

Fun, affordable and drenched in nostalgia, the '80s Formula 1 is a watch tailor-made for now

The collab gets animated with a little help from the cartoon beagle, a long-time friend of the Omega brand

A series of mic drop releases set the Swiss luxury watchmaker apart from its peers this year

A Moonshine Gold-edition of the highly coveted Mission to Neptune watch observes the super blue moon

Laboratory-engineered nanotechnology is being employed by everyone from TAG Heuer to Roger W Smith

Will it usher in a new era of wearables?

Next level summer timepieces - whatever your budget

You need reasons? Well we have eight

There's a new Nomos Metro with the brand's in-house Swing System

It's been a big year, thanks to the continued success of the MoonSwatch collaboration and the 75th anniversary of the iconic Seamaster. We visited the storied marque's vast space in Switzerland, where the team is working to become the last word in watches

Blok and Parchie are saving timekeeping from the superheroes

The watchmaking courses are coming to London at the end of August

Reviled by some but embraced by many more, these often-affordable marvels represent a massive swath of the watch world

With 2019’s first major watch fair out of the way, what can we expect for the rest of the year (and beyond)?